{"id":1235,"date":"2025-06-06T11:17:40","date_gmt":"2025-06-06T16:17:40","guid":{"rendered":"https:\/\/eshoy.pe\/compromisomype\/?page_id=1235"},"modified":"2025-11-12T18:27:02","modified_gmt":"2025-11-12T23:27:02","slug":"buenas-practicas","status":"publish","type":"page","link":"https:\/\/eshoy.pe\/compromisomype\/buenas-practicas\/","title":{"rendered":"Buenas Pr\u00e1cticas"},"content":{"rendered":"<div class=\"lazyblock-formulario-descarga-Z2rpDvj wp-block-lazyblock-formulario-descarga\"><div class=\"modal fade\" id=\"modalDescarga\" tabindex=\"-1\">\r\n\t<button type=\"button\" class=\"btn-close\" data-bs-dismiss=\"modal\" aria-label=\"Cerrar\">\r\n\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"currentColor\" class=\"bi bi-x\" viewBox=\"0 0 16 16\">\r\n\t\t\t<path d=\"M4.646 4.646a.5.5 0 0 1 .708 0L8 7.293l2.646-2.647a.5.5 0 0 1 .708.708L8.707 8l2.647 2.646a.5.5 0 0 1-.708.708L8 8.707l-2.646 2.647a.5.5 0 0 1-.708-.708L7.293 8 4.646 5.354a.5.5 0 0 1 0-.708z\" \/>\r\n\t\t<\/svg>\r\n\t<\/button>\r\n\t<div class=\"modal-dialog modal-dialog-centered modal-lg\">\r\n\t\t<div class=\"modal-content px-3 px-sm-4 px-xl-5 py-4 py-sm-5\">\r\n\t\t  <div class=\"lazyblock-inner-blocks\">\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f1288-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"1288\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/compromisomype\/wp-json\/wp\/v2\/pages\/1235#wpcf7-f1288-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"1288\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f1288-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"mb-3\">\n\t<p><label for=\"nombre\" class=\"font-family-faktum\">Nombre(s) y apellidos*:<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"nombre\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"nombre\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"nombre\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"mb-3\">\n\t<p><label for=\"empresa\" class=\"font-family-faktum\">Empresa*:<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"empresa\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"empresa\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"empresa\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"mb-3\">\n\t<p><label for=\"empresatamano\" class=\"font-family-faktum\">Tama\u00f1o de empresa*:<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"empresatamano\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"empresatamano\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"empresatamano\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"mb-3\">\n\t<p><label for=\"cargo\" class=\"font-family-faktum\">Cargo*:<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"cargo\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" id=\"cargo\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"cargo\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"mb-3\">\n\t<p><label for=\"email\" class=\"font-family-faktum\">Correo electr\u00f3nico*:<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email form-control\" id=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"email\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"has-small-font-size mb-3 font-family-faktum\">\n\t<p>*Preguntas obligatorias\n\t<\/p>\n<\/div>\n<div class=\"row justify-content-center\">\n\t<div class=\"col-12 col-lg-6\">\n\t\t<div class=\"position-relative\">\n\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn w-100\" type=\"submit\" value=\"Enviar y descargar\" \/>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<div class=\"form_guia mt-3 font-family-faktum\">\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\n\n<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/div>\r\n<script>\r\ndocument.addEventListener('wpcf7mailsent', function(event) {\r\n  setTimeout(() => {\r\n      window.open('https:\/\/drive.google.com\/file\/d\/1SCzzniiPc2ATjTigUP2gi0omehhzDEMS\/view?usp=sharing', '_blank');\r\n  }, 1000); \/\/ Espera 3 segundos antes de abrir el enlace en nueva pesta\u00f1a\r\n  const responseDiv = document.querySelector('.form_guia');\r\n  responseDiv.innerHTML = 'Si la descarga de la gu\u00eda no ha iniciado, <a href=\"https:\/\/drive.google.com\/file\/d\/1SCzzniiPc2ATjTigUP2gi0omehhzDEMS\/view?usp=sharing\" target=\"_blank\">haz click aqu\u00ed<\/a>';\r\n}, false);\r\n<\/script><\/div>\n\n<div class=\"lazyblock-seccion-imagen-derecha-Z1OKnxV alignfull alignfull bg-rombo wp-block-lazyblock-seccion-imagen-derecha\"><section class=\"position-relative bg- text- sider_section pageContent d-flex flex-wrap align-items-center rtl\">\n  <div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col-12 col-xl-6 order-xl-2 offset-xl-1 ps-xl-0\">\n\t\t\t\t<figure class=\"mb-0 sider_image position-relative\">\n\t\t\t\t  <img decoding=\"async\" width=\"980\" height=\"980\" src=\"https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2.jpg\" class=\"img-fit\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2.jpg 980w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2-960x960.jpg 960w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2-200x200.jpg 200w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2-768x768.jpg 768w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2-540x540.jpg 540w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2-220x220.jpg 220w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/compromisomype-guia-image2-95x95.jpg 95w\" sizes=\"auto, (max-width: 980px) 100vw, 980px\" \/>\t\t\t\t<\/figure>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12 col-xl-5 order-xl-1 position-relative d-flex flex-wrap align-items-center sider_content_wrapper\">\n\t\t\t\t<div class=\"sider_content py\" data-aos=\"fade-up\" data-aos-duration=\"800\">\n\t\t\t\t  <div class=\"lazyblock-inner-blocks\">\n\n<h2 class=\"wp-block-heading font-family-faktumsemibold h3 mb-0\"><span class=\"text-uppercase\">\u00bfQu\u00e9 encontrar\u00e1s<\/span> <img loading=\"lazy\" decoding=\"async\" width=\"42\" height=\"42\" class=\"wp-image-1272\" style=\"width: 42px;\" src=\"https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/img_asterik-amarillo.svg\" alt=\"\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading font-family-faktumsemibold h3 mb-4\"><span class=\"text-uppercase\">en esta <span class=\"\">publicaci\u00f3n?<\/span><\/span><\/h2>\n\n\n\n<p class=\"font-family-faktum text-justify\">En esta publicaci\u00f3n recopilamos buenas pr\u00e1cticas de empresas que forman parte de Compromiso MYPE, una iniciativa de Es Hoy que busca contribuir al crecimiento y productividad de las MYPE en Per\u00fa.<\/p>\n\n\n\n<ul class=\"wp-block-list font-family-faktum\">\n<li>Un an\u00e1lisis del contexto actual de las MYPE proveedoras en el Per\u00fa.<\/li>\n\n\n\n<li>El rol clave de las \u00e1reas de compras para cerrar brechas de productividad.<\/li>\n\n\n\n<li>Casos reales de empresas que est\u00e1n impulsando iniciativas de relacionamiento responsable con sus proveedores MYPE.<\/li>\n<\/ul>\n\n\n\n<p class=\"font-family-faktum text-justify mb-4\">Porque detr\u00e1s de cada compra responsable, hay una oportunidad para transformar el pa\u00eds.<\/p>\n\n\n<div class=\"lazyblock-boton-popup-1cSuvM wp-block-lazyblock-boton-popup\"><button type=\"button\" class=\"btn\" data-bs-toggle=\"modal\" data-bs-target=\"#modalDescarga\">\n  Descarga la publicaci\u00f3n<\/button><\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section><\/div>\n\n<div class=\"lazyblock-seccion-imagen-lateral-ZCDK0D alignfull alignfull  wp-block-lazyblock-seccion-imagen-lateral\"><section class=\"position-relative bg- text- sider_section pageContent d-flex flex-wrap align-items-center\">\n  <div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col-12 col-xl-6 pe-xl-0\">\n\t\t\t\t<figure class=\"mb-0 sider_image position-relative\">\n\t\t\t\t  <img decoding=\"async\" width=\"1446\" height=\"941\" src=\"https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/Compromiso-MYPE_Landing-Page_Seccion-Contexto-1446x941.jpg\" class=\"img-fit\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/Compromiso-MYPE_Landing-Page_Seccion-Contexto-1446x941.jpg 1446w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/Compromiso-MYPE_Landing-Page_Seccion-Contexto-960x625.jpg 960w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/Compromiso-MYPE_Landing-Page_Seccion-Contexto-768x500.jpg 768w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/Compromiso-MYPE_Landing-Page_Seccion-Contexto-146x95.jpg 146w, https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/Compromiso-MYPE_Landing-Page_Seccion-Contexto.jpg 1480w\" sizes=\"auto, (max-width: 1446px) 100vw, 1446px\" \/>\t\t\t\t<\/figure>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12 col-xl-5 offset-xl-1 position-relative d-flex flex-wrap align-items-center sider_content_wrapper\">\n\t\t\t\t<div class=\"sider_content py\" data-aos=\"fade-up\" data-aos-duration=\"800\">\n\t\t\t\t  <div class=\"lazyblock-inner-blocks\">\n\n<h2 class=\"wp-block-heading font-family-faktumsemibold h3 mb-4\"><img loading=\"lazy\" decoding=\"async\" width=\"42\" height=\"42\" class=\"wp-image-1277\" style=\"width: 42px;\" src=\"https:\/\/eshoy.pe\/compromisomype\/wp-content\/uploads\/sites\/6\/2025\/06\/graf_rombo-rojo.svg\" alt=\"\"> <span class=\"text-uppercase\">Contexto<\/span><\/h2>\n\n\n\n<p class=\"font-family-faktum text-justify\">Las MYPE representan el 99\u202f% de las empresas formales operativas en el Per\u00fa, aportan el 20.1\u202f% del PBI y emplean al 87\u202f% de la PEA del sector privado, aunque el 83\u202f% corresponde a trabajo informal. Pese a su relevancia, enfrentan desaf\u00edos que limitan su productividad.<\/p>\n\n\n\n<p class=\"font-family-faktum text-justify\">Frente a ello, nace Compromiso MYPE, una iniciativa de Es Hoy que busca impulsar el crecimiento y la productividad de proveedores MYPE de grandes empresas, mediante 4 Principios de Relacionamiento Responsable: 1) Conocer a proveedores, 2) Facilitar acceso a capital, 3) Mejora de procesos y 4) Transferencia de capacidades.<\/p>\n\n\n\n<p class=\"font-family-faktum text-justify\">Este documento ofrece una gu\u00eda para empresas que quieran construir relaciones m\u00e1s justas y equitativas con sus proveedores MYPE.<\/p>\n\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section><\/div>\n\n<div class=\"lazyblock-seccion-Z1OrCD1 alignfull alignfull  wp-block-lazyblock-seccion\"><section class=\"position-relative py bg-beige text-\">\n  <div class=\"container\">\n\t\t<div class=\"row\">\n\t\t  <div class=\"col-12\">\n\t\t    <div class=\"lazyblock-inner-blocks\">\n\n<div class=\"row justify-content-center\">\n<div class=\"col-xl-8\">\n<h2 class=\"wp-block-heading has-text-align-center font-family-faktumsemibold h3\"><span class=\"text-uppercase\">Construyamos juntos cadenas de valor m\u00e1s <span class=\"\">justas e inclusivas<\/span><\/span><\/h2>\n\n\n\n<p class=\"has-text-align-center font-family-faktum h5 mb-4\">Si t\u00fa tambi\u00e9n crees en el poder de las relaciones comerciales responsables para transformar el pa\u00eds, te invitamos a descargar esta publicaci\u00f3n y conocer c\u00f3mo m\u00e1s empresas est\u00e1n marcando la diferencia.<\/p>\n\n\n<div class=\"lazyblock-boton-popup-2l4pbj text-center wp-block-lazyblock-boton-popup\"><button type=\"button\" class=\"btn\" data-bs-toggle=\"modal\" data-bs-target=\"#modalDescarga\">\n  Descarga la publicaci\u00f3n<\/button><\/div><\/div>\n\n\n\n<div class=\"col-xl-10 mt-5\">\n<p class=\"has-text-align-center\">Conoce m\u00e1s sobre <a href=\"https:\/\/eshoy.pe\/compromisomype\/\" data-type=\"page\" data-id=\"842\"><strong>Compromiso MYPE<\/strong><\/a>, iniciativa que busca que las medianas y grandes empresas impulsen el crecimiento y productividad a sus proveedores MYPE a trav\u00e9s del poder transformador de sus cadenas de valor.<\/p>\n<\/div>\n<\/div>\n\n<\/div>\n\t\t  <\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-template-frente.php","meta":{"footnotes":""},"class_list":["post-1235","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/pages\/1235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/comments?post=1235"}],"version-history":[{"count":10,"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/pages\/1235\/revisions"}],"predecessor-version":[{"id":1452,"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/pages\/1235\/revisions\/1452"}],"wp:attachment":[{"href":"https:\/\/eshoy.pe\/compromisomype\/wp-json\/wp\/v2\/media?parent=1235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}